Jack Nimble Wins Samsung Australia’s Social and Influencer Account

Independent agency Jack Nimble appointed to lead always-on social, influencer strategy, and Team Galaxy management following competitive pitch.

Jack Nimble has been appointed by Samsung Australia to lead its social and influencer remit, including always-on social content, local influencer strategy, and the ongoing management of Team Galaxy. The appointment follows a competitive pitch involving multiple agencies and marks a significant expansion of Jack Nimble’s client roster.

Under the new partnership, Jack Nimble will develop social creative, streamline Samsung’s influencer operations, and build a social ecosystem designed to “make every second count” for the brand. The remit spans strategic development, content creation, and the end-to-end management of Samsung’s influencer community, with a focus on TikTok, Instagram, and emerging formats.

Samsung Australia selected Jack Nimble for its integrated model - bringing creative, production, and social thinking under one roof - and its ability to deliver culturally relevant content at speed and scale.

James McInnes, Managing Partner, Jack Nimble:

“Samsung sets an incredibly high bar for social, which is exactly the kind of challenge we thrive on. From the very first meeting, it was clear we were aligned in how we think and where we see social media, content and marketing heading next. We’re proud to be partnering with a brand this iconic - and the team can’t wait to get our hands on all the products and devices to start creating!”

For more information contact hello@jacknimble.com.au